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Bachelor

By taking the BSB Bachelor degree you are choosing an EQUIS and AACSB double-accredited School of Management and a 3-year post-secondary education diploma   

  • 100% English-taught
  • Designed for international students with a non-French secondary education diploma or 2-3 years of post-secondary education degree
  • A world-wide recognized degree, fully accredited by the French Ministry of Education
  • Successful completion offers entry onto the Master in Management "Grande École" programme (5+ years of post-secondary education) or the job market 


The Bachelor programme is ranked 4th best Bachelor in France
(L'Etudiant 2017)

A 3-YEAR GENERAL PROGRAMME WITH INSIGHT IN THE CORPORATE WORLD

  • Generalist training delivered 100% in English in Marketing-Communications, Management-Law-Finance, Sales Management
  • Up to 14 months of work placement experience
  • The required level of international exposure for today’s globalised marketplace
  • Exposure to creativity : 3 years you will hone your creative skills via a series of modules and new learning techniques
  • 2 campuses: Lyon and Dijon

5 good reasons to take the BSB Bachelor Marketing & Business

A wide-ranging programme based on management fundamentals

Close follow-up and personalised approach

Insight into the corporate world

Strong added value specialisations in final year

An international dimension

Exposure to creativity

Over the course of 3 years you will hone your creative skills via a series of modules and new learning techniques, including flashmob. You will also learn to develop new innovation skills

LOOKING TO SET UP A NEW BUSINESS OR TAKE OVER AN EXISTING ONE?

Our BSB incubator coaches are on hand to guide you by supplying you with the required tools, techniques, network and advice in carrying out your projects.

  • 70 projects supported
  • 35 businesses set up or taken over

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