Annuaire des professeurs - Burgundy School Of Business

Annuaire des professeurs

Glyn ATWAL

PROFESSEUR ASSOCIE

  • Département : Marketing
  • Équipe disciplinaire : Marketing (MKG)
Glyn ATWAL
Publication Auteurs Type Année
Atwal, G., Bryson, D. Predictors of Crowdfunding ‘Luxury Watch’ Start-ups. MBAA International Conference, 23-25 mars 2022, Chicago, Etats-Unis.Glyn ATWALConférences académiques2022
Atwal, G., Bryson, D., Kaiser, M. The chopsticks debacle: how brand hate flattened Dolce & Gabbana in China. Journal of Business Strategy, 2022, vol. 1, p. 37-43.Glyn ATWALArticles dans des revues à comité de lecture2022
Atwal, G., Bryson, D. Serving the low-income consumer in a rich economy: Dollar General racks up sales. Journal of Business Strategy, 2021.Glyn ATWALArticles dans des revues à comité de lecture2021
Atwal, G. Celebrating the luxuries of life. The Times of India, 7 novembre 2021.Glyn ATWALInterviews2021
Atwal, G., Bryson, D. Kick it like Burberry, 2021, n°521-0123-1.Glyn ATWALÉtudes de cas2021
Atwal, G. Finding respite in luxury while at home. The Economic Times, 23 décembre 2021.Glyn ATWALInterviews2021
Atwal, G. Why Chinese consumers buy fake luxury. Luxury Daily, 2021.Glyn ATWALArticles dans des revues/supports digitaux professionnelles2021
Atwal, G. 4 reasons to remain bullish on China's luxury market. Luxury Daily, 2021.Glyn ATWALArticles dans des revues/supports digitaux professionnelles2021
Atwal, G. 5 insights on how luxury brands can win over singles in China. Luxury Daily, 2021.Glyn ATWALArticles dans des revues/supports digitaux professionnelles2021